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Startups

The best way to predict the future is to engineer it.

first principles of flow

Learn quickly, focus priorities on where you can add unique value, act decisively.

Some technologies more reliably make the world better than other types. We need active human intention to choose the directions that we want, as the formula of "maximize profit" will not arrive at them automatically - Techno Optimism, Vitalik

Speed bests strategy

The Game

Drive meaningful progress by constantly experimenting with new technology and protocols to quickly seize opportunities while maximizing leverage.

Follow the critical path to reach critical mass where your assets and systems generate enough income that your continued efforts add to flywheel effects for growth rather than fighting the current to remain relevant.

  1. Understand what drives people to act as the do
  2. Monitor the impact of innovative tech on market forces
  3. Analyse impact on operating models
  4. Imagine future impact scenarios
  5. Model probabilities of potential outcomes
  6. Create a strategy to optimise positioning
  7. Underline commitment to your strategy with bets

The best way to predict the future is to build it.

See the

Business Ideas

Culture

The leader is the one that knows what to do next!

Build trust from the inside out to find a way to extract valuable outcomes from eventful collisions.

Enduring cultural movements have soul.

We won't be able to compete with machines for raw intelligence, but will they have soul?

Playbook

The quality of the products you serve are a consequence of your unseen practices.

  1. Prioritize direct customer feedback and user experience
  2. Maintain hands-on approach in product development and key decisions
  3. Stay deeply involved in operations, not just high-level strategy
  4. Flat hierarchy with cross-functional teams for special projects
  5. Trust your instincts and vision over conventional management advice
  6. Set clear expectations to challenge and replace underperforming employees
  7. Continuously innovate to create stories that feed belief systems.

Disagree vehemently by then fully commit without ego

Positioning

Find weak edges, to lead the marketplace in providing a unique point of difference.

Agree benchmarks and consequential decisions in advance

Fundraising

  • Resources: bootstrapping, angel investors, venture capital, crowdfunding, and bank loans.
  • Networking: Build relationships with investors and mentors that provide not only capital but also guidance and connections.
  • Pitching: Develop a compelling pitch that clearly communicates the business idea, market potential, and financial projections to potential investors.
  • Tokenization: Real Estate is one of the biggest expenses, use tokenization to invest in the business indirectly through rent
  • DeFI: Automatic loans based on a standardized business plan protocol backed by onchain credibility?

Community

Convert customers into a community of advocates and collaborators through incentive design.

  • Who are they?
  • What do they desire?
  • What is their problem?
  • How many of them are there?
  • Do you feel their pain?
  • What is your virtuous cycle?

Communities make tokens, tokens don't make communities

Distribution

Distribution is often considered the biggest challenge to success.

Distribution determines how effectively a product or service reaches its intended customers. Without effective distribution, even the best products may fail. Other aspects of nailing distribution include:

  1. Token Design: Critical to building an ecosystem of communities that self govern to establish flywheel effects.
  2. Scalability: A good distribution strategy allows a business to scale up efficiently, reaching more customers without proportionally increasing costs or dropping standards for quality.
  3. Competitive advantage: Superior distribution can be a significant differentiator in competitive markets.
  4. Cost implications: Distribution often represents a major portion of a product's final cost, directly impacting profitability.
  5. Market feedback: Distribution channels often provide valuable market insights and customer feedback.
  6. Adaptability: As markets and technologies evolve, businesses must continually adapt their distribution strategies to remain relevant.
  7. Customer experience: The distribution process greatly influences customer satisfaction, affecting loyalty and repeat business.

For other business models factors like product development, marketing, or customer service might be equally or more challenging.

tip

DePIN technologies will revolutionize traditional distribution models

Admin Services

Understand key activities and expected outcomes of top performers, then aim to recruit SaaS Products and leverage AI Agents to minimize operating costs while maximizing operational effectiveness.

  1. Legal
  2. Accounting
  3. Finance
  4. Human Resources

Explore Business Operations as a Service opportunities.

danger

Never delegate anything related to product and positioning

AI Workforce

Roles and AI Products that can be "employed" to scale business administration operations.

  • Business Administration
    • Business Analyst (holistics / metabase / preset)
    • Data Scientist (obviously.ai / h2o.ai / datarobot / bigml / rapidminer)
    • Financial Analyst (finta /runway / pulse)
    • Legal Assistant: (donotpay / lawdepot / wonder.legal / spellbook)
    • Project Manager (clickup / notion / coda / linear)
    • Recruiter (dover / fetcher / gem)
  • Sales Pipeline
    • Customer Success: (intercom / front / chatdesk)
    • Lead Magnet: (gamma.io / mailerlite / systeme.io)
    • Pitch Deck Creator: (beautiful.ai / gamma / pitch.com)
    • Public Relations: (prezly / onepitch / prowly)
    • Sales Flow: (apollo.io / outreach / gong)
  • Marketing
    • Copywriter (jenni.ai / copy.ai / anyword)
    • Email Marketer (beehiiv, substack, convertkit)
    • Faceless video producer (revid / pictory / vidyo.ai)
    • Marketing Strategist (semrush / ahrefs / moz)
    • Growth hacker (mutinyha / growthbook/ voyantis / phlanx / viral-loops)
    • Community Manager (tribe.so / circle.so / mighty networks)
    • Podcast producer (synthesia / riverside / descript)
    • SEO Specialist (surfer / clearscope / marketmuse)
    • Social Media Manager (zaap.ai)
    • Video Producer (runway / descript / veed)
  • Growth
    • Idea Machine: (gummysearch / treendly / glimpse)
    • Startup Founder: (stripe / producthunt / angellist)
    • Venture Capital: (crunchbase / pitchbook / cb insights)

See SaaS Products for more detailed analysis.