Magic Number
Evaluate on a quarterly basis to measure the efficiency of a company's sales and marketing spend.
Calculation
Previous Quarter ARR - Recent Quarter ARR / Previous Quarter CAC
Links
Questions
What is the most important question this topic raises that current discourse tends to avoid or understate?
- Which assumption in the standard framing of this topic is most likely to be wrong in a 5-year horizon?
- How does the DePIN or agent-native lens change what matters most about this topic?
- Which first principle, if violated, would make the analysis of this topic fundamentally incorrect?