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Information Technology


Before HTTP, computers could only exchange information if they were on the same network.

Different network types couldn't connect to each other. This disconnect limited the size and scale of online communities.

Now, the world relies on HTTP as a means for devices to exchange information to or from anywhere in the world. Information packets move along these networks

“a container is just a box with an address”

Our computers, laptops, tablets, phones, connect quickly thanks to standardization.



The global trade network is like an internet of physical goods, but lacks a standard.

The same way data passes between devices via the internet, goods pass between network nodes to reach their final destination.

Shipping Nodes:

  • Ocean ports
  • Airports
  • Warehouses

Without a logistics standard to act as a request-response protocol, all the players must stitch their networks together manually.

  • Suppliers
  • Drayage
  • Ports
  • Warehouses
  • Buyers