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Validate Demand
Outcome
Observed behavior shows whether a named person is already trying to make consequential progress.
Why It Matters
Interest in an idea is not demand. Product specification before demand can turn imagination into expensive inventory.
Use When
Use before building or automating a new venture offer.
Inputs
Bring a beneficiary hypothesis, situation, current workaround, access route, interview consent, and evidence threshold.
Recipe
- Recruit people from the named situation, not friendly admirers.
- Ask about recent behavior, consequence, workaround, and switching forces.
- Record actions and commitments separately from opinions.
- Compare the evidence with the frozen threshold.
- Continue, revise the beneficiary or job, or stop.
Human and AI Control
AI may prepare questions and code notes. Humans obtain consent, listen, interpret context, and choose whether demand is sufficient.
Output and Handoff
Return anonymised observations, patterns, contradictions, demand state, decision, and the smallest offer hypothesis.
Evidence, Transfer, and Stop
Do not invent quotes or count polite enthusiasm as demand. Stop if evidence is inaccessible or the problem is too weak to justify more energy.