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32 docs tagged with "Sales"

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Blockchain Node Sales

A node sale is a fundraising method in the cryptocurrency and blockchain space that involves selling access to network nodes rather than tokens.

Customer lifecycle management

This workflow focuses on managing customers throughout their entire lifecycle, from acquisition to retention and upselling. The workflow can include:

JTBD Marketing

JTBD analysis in an essential method for driving marketing strategy and guiding sales conversations.

Lead and Generation

Develop strategies for increasing sales with a focus on capturing and managing leads and contacts from various sources, such as website forms, trade shows, or social media.

Lead qualification

Lead qualification workflows help ensure that only promising leads move further down the sales funnel. The workflow steps can be as follows:

Loss Aversion

The pain of losing feels twice much worse than the pleasure of gaining.

Loyalty Game Apps

Loyalty and Rewards: Encourage repeat purchases through loyalty and reward programs. Utilise tools that track purchases and automatically issue rewards. Some tools also offer referral programs, motivating existing customers to bring in new ones.

Product Distribution

Distribution is essential to success and should be integrated into product design.

Reciprocity Bias

Reciprocity bias describes the impulse to reciprocate actions others have done towards us. The desire to return favours, pay back debts and treat others well could have been a decisive evolutionary advantage for humans as it engenders cooperation. However, reciprocity bias can also work in reverse — in response to unfriendly actions, people will deliver back other unfriendly actions!

Sales

Everyone needs to be able to sell. Because to sell is to be human.

Sales Metrics

An indicator is a signal that attention is required, you still need to think before acting.

Sales Operations

The best product doesn't always win, the product that is best positioned to sell does.

Sales Pipeline

Lead generation tools automate and streamline the process of sourcing and nurturing potential buyers, eliminating the manual and time-consuming aspects of attracting new customers to your business. These tools remove the guesswork by handling these processes for you.

Sales Toolkit

Automate as much as possible to focus on building relationships that are deeply anchored in trust.

Selling

Selling is more about how you listen than what you have to say.

SMS Marketing

SMS Marketing: Boasts high effectiveness with an average 98% open rate, surpassing email marketing's typical 20%. SMS marketing tools enable bulk messaging and impact measurement, essential for reaching customers at scale.

Trust

Trust is difficult to quantify but crucial to building trusted connections.

Zeigarnik Effect

The Zeigarnik effect is a psychological phenomenon where unfinished tasks remain more memorable than completed ones. The key is to intentionally structure tasks to leverage this psychological tendency while maintaining productive tension without creating unnecessary stress.