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Business Records

How accurately do your records reflect the truth?

Build systems that ensure a single immutable record of the truth

Masterfile

What are the essential records that document the compliance, structure, flow and soul of your organisation?

Cost CentreOwnership RolesBusiness RecordsSaas Toolkit
Financial ComplianceCFO, Accountant, Financial ControllerBalance Sheets
Financial ComplianceCFO, Accountant, Financial ControllerIncome Statements
Financial ComplianceCFO, Accountant, Financial ControllerCash Flow Statements
Financial ComplianceCFO, Accountant, Financial ControllerTax Returns
LegalLegal Counsel, Contracts Manager, CEOPartnership Agreements
LegalLegal Counsel, Contracts Manager, CEOLease Agreements
LegalLegal Counsel, Contracts Manager, CEOContracts with Suppliers and Customers
Human ResourcesHR Manager, Department ManagersEmployment Contracts
Human ResourcesHR Manager, Department ManagersPerformance Evaluations
Human ResourcesHR Manager, Department ManagersPayroll Records
Human ResourcesHR Manager, Department ManagersTraining Logs
Production OperationsOperations Manager, Plant ManagerProduction Logs
Production OperationsOperations Manager, Plant ManagerInventory Records
Production OperationsOperations Manager, Plant ManagerMaintenance Logs
Production OperationsOperations Manager, Plant ManagerQuality Control Records
ManagementSecretary, Project Manager, CEOBoard Meeting Minutes
ManagementSecretary, Project Manager, CEOTeam Meetings
ManagementSecretary, Project Manager, CEODecision Logs
Policy and ProcedureCompliance Manager, HR Manager, Operations ManagerEmployee Handbook
Policy and ProcedureCompliance Manager, HR Manager, Operations ManagerOperational Guidelines
Policy and ProcedureCompliance Manager, HR Manager, Operations ManagerSafety Procedures
Customer RecordsSales Manager, Customer Service Manager, Account ManagerCustomer contracts
Customer RecordsSales Manager, Customer Service Manager, Account ManagerSales Records
Customer RecordsSales Manager, Customer Service Manager, Account ManagerCorrespondence
Customer RecordsSales Manager, Customer Service Manager, Account ManagerComplaints
Customer RecordsSales Manager, Customer Service Manager, Account ManagerData Agreements (GDPR)
Audit and Compliance ReportsCompliance Manager, Auditor, Risk ManagerInternal Audit Reports
Audit and Compliance ReportsCompliance Manager, Auditor, Risk ManagerRegulatory Compliance Reports
Audit and Compliance ReportsCompliance Manager, Auditor, Risk ManagerSafety Inspections
Marketing MaterialsMarketing Manager, CMO, Brand ManagerMarket Research Data
Marketing MaterialsMarketing Manager, CMO, Brand ManagerCampaign Strategies
Marketing MaterialsMarketing Manager, CMO, Brand ManagerCustomer Personas
Marketing MaterialsMarketing Manager, CMO, Brand ManagerAdvertising Materials
Intellectual PropertyLegal Counsel, IP Manager, CEOPatents
Intellectual PropertyLegal Counsel, IP Manager, CEOTrademarks
Intellectual PropertyLegal Counsel, IP Manager, CEOCopyright Registrations
Intellectual PropertyLegal Counsel, IP Manager, CEOLicenses

Context

Startup Checklist

Create and maintain these documents to ensure a solid foundation for running your startup operations effectively. Remember to regularly review and update these documents as your business evolves.

The business model provides the overarching strategy, while the playbook offers detailed guidelines for day-to-day operations, ensuring consistency and efficiency as you scale.

Business Model Canvas

This strategic management tool provides a visual overview of your business model, and helps you articulate how your startup will create, deliver, and capture value. Subject areas include:

  • Key partners,
  • Activities
  • Resources
  • Value Propositions
  • Customer Relationships
  • Channels
  • Customer Segments
  • Cost Structure
  • Revenue Streams

Business Plan

A comprehensive document that outlines your business strategy, market analysis, financial projections, and overall vision. It typically includes:

  • Executive Summary
  • Company Description
  • Market Analysis
  • Management Team overview
  • Products/Services description
  • Marketing and Sales strategies
  • Financial Projections

Business Playbook

This operational manual contains detailed processes, policies, and standard operating procedures (SOPs) for your startup. It should include:

  • Company vision, mission, and values
  • Organizational structure
  • Employee onboarding procedures
  • Role-specific responsibilities and processes
  • Best practices for various business functions
  • Company policies and guidelines

Pitch Deck

A concise presentation that summarizes your business idea, market opportunity, solution, team, and financial projections. This is crucial for investor communications.

Financial Model

Detailed projections of your startup's revenue, expenses, and cash flow. This helps in planning and decision-making.

These may include:

  • Articles of Incorporation
  • Founders' Agreement
  • Intellectual Property (IP) assignments
  • Employee contracts
  • Non-disclosure agreements (NDAs)

Product Roadmap

A strategic document outlining the vision, direction, and progress of your product development.

Marketing Plan

A detailed strategy for promoting your product or service, including target audience, messaging, and channels.

Customer Acquisition Plan

A document outlining your strategies for attracting and retaining customers.

Risk Assessment and Mitigation Plan

An analysis of potential risks to your business and strategies to address them.