1Principles
Every place taught you something.
- 12 acts shaped who you are. The decisions you didn't make shaped you as much as the ones you did.
- Art honours what was. Not nostalgia — recognition. Kaeo to Whangamata, each place left a colour, a sound, a lesson.
- The scrapbook is the instrument. Memory prompts, colour palettes, sketch cues — structure that invites, not overwhelms.
| Place | The Journey | The Reflection |
|---|---|---|
| Kaeo | First things are permanent | Staying close to nature |
| Coogee | Independence has a price | Living on your own terms |
| Whangamata | The constant | The next chapter starts here |
Picture
Scrapbook open on a kitchen table — 12 tabs, each a different colour, one place per tab
2Performance
One canvas. One idea. No overwhelm.
| Outcome | Target | Measure |
|---|---|---|
| Canvas painted | 1 from the scrapbook process | On the wall |
| Business idea explored | 1 through the Tight Five | All 5 dimensions filled |
| Shared journey | Camper trip revisiting places | Memories recorded together |
- Progress, not perfection. The canvas doesn't need to be gallery-worthy. The idea doesn't need to be funded.
- What to avoid: perfectionism, comparing, treating it as homework.
- The process IS the gift. Tangible artifacts are the bonus.
| Problem | Question | Decision |
|---|---|---|
| No structure for what's next | Can a framework feel like a conversation? | Discovery questions in life language |
Picture
Wall with a single framed canvas beside a simple business model on a napkin
3Platform
An app that feels like a conversation.
| Exists | Wire | Build |
|---|---|---|
| PromptDeck component | Tight Five template | Place data model |
| Slide navigation | Keyboard/swipe | Art Journey content |
| SlideDepth links | Spec anchors | Warm design palette |
- Mobile-first. Pam explores on her phone. Shares with dad on the tablet.
- Terracotta, not corporate. Hand-drawn feel, not SaaS polish.
- 60% composition from existing components. 40% new content and design.
| Problem | Question | Decision |
|---|---|---|
| Platform tools feel like software | Can warm design override tool aesthetics? | Custom palette + personal content |
Picture
Phone screen showing a warm slide deck — terracotta tones, hand-drawn border, one question per card
4Process
Two flows, one bridge.
ART (looking back) BUSINESS (looking forward)
12 places → scrapbook 5 questions → 5 ideas
→ canvas → wall → pick 1 → Tight Five
\ /
→ THE BRIDGE ←
"What do you know from
12 places that most
people don't?"
| Flow | Start | End | Bridge Question |
|---|---|---|---|
| Art | 12 place names | Canvas on wall | What colours keep coming back? |
| Business | 5 discovery Qs | One Tight Five | What do 12 moves teach about transitions? |
| Problem | Question | Decision |
|---|---|---|
| Past and future feel separate | Can art and business share a root? | Discovery Q5 connects them |
Picture
Fork in a walking path — left trail marked 'Art' leads to an easel, right trail marked 'Ideas' leads to a whiteboard, both trails meet at a bench
5Players
In the end, the connection.
| Player | Role | What They Do |
|---|---|---|
| Pam | Explorer | Drives both journeys. Chooses the canvas. Picks the idea. |
| Dad | Companion | Drives the camper. Asks questions. Doesn't teach. |
| Kids | Cheerleaders | See the canvas. Hear the idea. Celebrate the courage. |
| Dreamineering | Platform | Provides the framework. Stays invisible. |
| Whangamata | Community | Where the next chapter gets tested. |
- For the business idea, five stakeholder groups: Customers, Suppliers, Helpers, Owner, Rules.
- Each group gets one prompt: who, what, why, how much, what's real.
- The Players slide is the reality check: "Can you name five people in each group?"
| Problem | Question | Decision |
|---|---|---|
| Ideas without people stay ideas | Can naming stakeholders make it real? | Five groups, five prompts |
Picture
Kitchen table — Pam and dad looking at a scrapbook, kids on a video call pointing at the canvas on the wall behind them
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Context
Questions
Which prompt in the squeally ann deck would most change a stakeholder's position if answered with evidence rather than assumption?
- Which deck slide contains the highest-stakes bet — the one that, if wrong, makes the whole PRD invalid?
- If this deck were presented to a skeptic rather than a believer, which slide would receive the strongest objection?
- Which question in this prompt deck has the clearest answer right now — and which requires the most validation?