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Business Strategy

How is the game changing? Where do you have the greatest potential to flourish?

For a given time frame and available resources, what position will allow you to maximize your advantage of Platform, Process and Trusted Connections?

Context

Time and Timing

Is it time to expand or contract? Innovate or adapt? What is your appetite for risk?

Speed and timing, many opportunities have limited time windows before they close.

How will tokenization and shared ownership change strategic decision making?

Strategic Decisions

Your strategy must have a hypothesis that links decisions to predictions on how you intend to maximise your potential.

Strategy Failures

Insufficient capability to control speed and direction.

  • Don't understand cost, time and quality
  • Too many goals, not enough focus
  • Ill-informed decisions
  • Insufficient belief in the story

What will happen when AI strips away unproductive time?

Scorecard

The Balanced Scorecard (BSC) is a comprehensive strategic management system that helps organizations translate their vision and strategy into measurable objectives and actions.

Perspectives

The BSC examines organizational performance through four key lenses:

  • Financial Performance Tracks traditional financial metrics like profitability, return on investment, and operating costs to measure shareholder value.
  • Customer Focus Evaluates customer satisfaction, retention, and service quality to understand how customers perceive the organization.
  • Internal Processes Examines operational efficiency, quality control, and process improvements needed to excel at delivering value.
  • Learning & Growth Assesses employee capabilities, information systems, and organizational culture to support continuous improvement.

Benefits

The balanced scorecard provides several strategic advantages:

  • Creates a holistic view by combining financial and non-financial metrics
  • Forces managers to consider tradeoffs between different performance areas
  • Helps communicate strategic priorities throughout the organization
  • Connects day-to-day activities to long-term strategic goals

Implementation

Close gaps and complete feedback loops.

  • Conduct regular reviews of business strategies and operations.
  • Establish feedback loops that allow for rapid response and adjustments to strategies.

Risk Management

  • Identify potential risks and vulnerabilities in your current business model.
  • Develop strategies to mitigate these risks and to thrive in volatile conditions.
  • Consider stress testing your business under various scenarios to identify weak points.

Diversification and Adaptability: Diversify products, services, and markets to reduce dependency on a single revenue stream.

  • Create a culture of adaptability where change is expected and embraced.
  • Invest in continuous learning and development to stay ahead of industry trends and shifts.

Leverage Technology

The organisation that could use technology but hasn't is already paying for it.

  • Implement technologies that enhance flexibility and scalability, such as cloud computing and AI.
  • Ensure that your tech stack is adaptable and can integrate new technologies as they emerge.

Supply Chain Resilience

  • Develop a supply chain that is resilient to disruptions, possibly through diversification of suppliers or localizing certain elements.
  • Embrace technologies and practices that enhance supply chain visibility and agility.

Cash Flow

Financial Prudence and Strong Cash Reserves

  • Maintain a strong balance sheet with sufficient liquidity to weather unforeseen events.
  • Avoid over-leveraging and have contingency plans for financial crises.

Customer-Centric Approach

  • Stay closely connected to customer needs, which can rapidly change in volatile environments.
  • Be prepared to pivot based on customer feedback and market trends.

Innovation

Formula for calculating bets on experiments to discover breakthroughs that fuel growth.

  • Encourage innovation as a core value within your organization.
  • Adopt a 'test and learn' approach to business decisions, allowing for experimentation and learning from failures.

Compliance

Legal and Regulatory

  • Ensure that your business model is compliant with current laws and adaptable to potential regulatory changes.
  • Monitor changes in the legal landscape that could impact your business.

Customer Progression

Guides the long-term direction for competitive positioning of products, markets, and partnerships. It outlines how the company plans to achieve its goals and outperform competitors.

  1. Culture First
  2. Prioritize direct customer feedback on user experience (feel the pain)
  3. Maintain hands-on approach in product development and key decisions
  4. Stay deeply involved in operations, not just high-level strategy
  5. Flat hierarchy with cross-functional teams for special projects
  6. Trust your instincts and vision over conventional management advice
  7. Set clear expectations to challenge and replace underperforming employees
  8. Continuously innovate to create stories that feed belief systems.

Describes how your company will expand into new markets, innovate products, and form strategic partnerships to maintain a competitive edge.

Fundraising

  • Resources: bootstrapping, angel investors, venture capital, crowdfunding, and bank loans.
  • Networking: Build relationships with investors and mentors that provide not only capital but also guidance and connections.
  • Pitching: Develop a compelling pitch that clearly communicates the business idea, market potential, and financial projections to potential investors.
  • Tokenization: Real Estate is one of the biggest expenses, use tokenization to invest in the business indirectly through rent
  • DeFI: Automatic loans based on a standardized business plan protocol backed by onchain credibility?