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AI Data Principles

The immutable truths. Models change. Architectures evolve. These don't.

The Five Principles

#PrincipleWhy ImmutableImplication
1Data compoundsMore data = better models = more valuable dataFirst to the flywheel wins exponentially
2Collection is physicalReal-world data requires real-world sensorsSomeone must deploy hardware
3Quality beats quantityModel performance scales with data quality, not volumeVerified, labeled data commands 10-100x premium
4Ownership creates alignmentThose who generate data should capture valueToken incentives beat surveillance extraction
5Compute follows dataProcessing gravitates to data sourcesEdge and distributed compute > centralized cloud

1. Data Compounds

Data has the strongest compounding dynamic in technology. Each data point makes existing data more valuable.

The math: AI model performance follows power laws. Double the quality training data, step-change the model capability. This isn't linear improvement — it's exponential.

The implication: Whoever builds the data flywheel first creates an accelerating moat. Latecomers don't just trail — they face an exponentially widening gap.

DePIN advantage: Token incentives bootstrap the flywheel faster than corporate budgets. GEODNET reached 20,000+ reference stations across 148 countries in 3 years. A centralized competitor would need billions in capex.


2. Collection is Physical

AI models need real-world data. Real-world data comes from physical sensors in physical locations.

The constraint: Satellites need orbits. Weather stations need weather. RTK receivers need line-of-sight to sky. No amount of software changes the physics.

Traditional approach: Companies deploy proprietary sensor networks. Expensive, slow, geographically limited.

DePIN approach: Communities deploy devices for token rewards. Infrastructure cost distributed across thousands of operators.

The shift: From "we collect your data" to "you collect, you own, you earn."


3. Quality Beats Quantity

The era of "more data is always better" is over. Models choke on noise. Verified, curated, domain-specific data wins.

Scale AI's insight: Alexander Wang built a $29B company on one principle — human-verified labels are worth orders of magnitude more than raw data. The labeling layer captures disproportionate value.

The quality spectrum:

Data TypeRelative ValueExample
Raw sensor readings1xUnverified GPS coordinates
Cleaned and formatted5xDeduplicated, standardized data
Labeled and annotated50xHuman-verified training sets
Domain-specific verified100x+RTK-corrected centimeter precision

DePIN quality layer: On-chain attestations create verifiable data provenance. Every data point carries proof of when, where, and how it was collected. This is the quality moat.


4. Ownership Creates Alignment

The surveillance economy extracts data without compensating creators. This model is fragile — regulation, privacy tools, and user awareness are eroding it.

The current model: Users create data → Platforms extract value → Shareholders capture returns.

The DePIN model: Operators deploy devices → Devices collect data → Protocols distribute revenue → Operators earn proportional to contribution.

Why alignment matters: When data creators earn from their contribution, they maintain devices, improve data quality, and expand coverage. Misaligned incentives produce gaming, degradation, and abandonment.

The parallel: Same transformation as telecom — from shareholder extraction to community participation.


5. Compute Follows Data

Processing moves toward data sources. The centralized cloud model — upload everything, process centrally — is hitting physical limits.

The bottleneck: Training a frontier model requires petabytes. Moving petabytes to a data center costs time, money, and bandwidth.

Edge compute thesis: Process near the sensor. Aggregate at the edge. Send only the valuable signal, not the raw noise.

Distributed GPU: io.net, Render, and Akash create GPU marketplaces. Anyone with a GPU earns by processing data. This follows the same DePIN pattern as sensor networks.

Processing ModelLatencyCostPrivacy
Centralized cloudHighScaling upData leaves device
Edge computeLowDistributedData stays local
Distributed GPUMediumMarket-pricedEncrypted processing

The Test

Before any AI data investment or build:

QuestionYes = ProceedNo = Reconsider
Does this compound data value?More data = better modelsStatic dataset, no loop
Does this require physical presence?Real-world deployment neededPure software play
Does this verify quality?Provenance and attestationGarbage in accepted
Does this align ownership?Creators earn from contributionExtraction model
Does this distribute compute?Processing near the edgeCloud dependency

Minimum: Yes to 3 of 5.


Principles to Performance

These principles determine what to measure:

PrinciplePerformance Metric
Data compoundsDataset size, model accuracy improvement rate
Collection is physicalDevice count, geographic coverage
Quality beats quantityVerification rate, data premium over commodity
Ownership creates alignmentOperator retention, revenue per operator
Compute follows dataEdge processing %, latency reduction

See Performance for the full metrics framework.


Context