Skip to main content

Principles Audit

18 principles. Each is a mirror. Where PrettyMint is weak, the mirror shows it.

55/90

Total Score

3

Critical

14

High

18

Principles

1

Aware

Can you explain this principle?

2

Applied

Have you used it in a real decision?

3

Systematic

Is it embedded in your processes?

4

Mastery

Do you teach it to others?

5

Instinct

Do you apply it without thinking?

3
Zero to OneHIGHConviction

How do you create something from nothing?

Fan-owned loyalty is novel framing of existing web3 primitives

4
Critical PathHIGHClarity

What is the shortest route to viable value?

Shortest route: Loyalty Audit → pilot → retention data → conviction

4

Are the people in the system motivated to do the right thing?

Creator wants retention. Fan wants status. Pass serves both.

3
Unit EconomicsHIGHConfidence

Does the fundamental math work?

87% margin on audit. 60% on retainer. If delivery hours run 3x, margin kills.

2
Cash Flow Is KingCRITICALSurvival

How much control do you have over money in vs money out?

$0 revenue. $600/mo burn. Break-even at M5 base case.

3
LeverageHIGHCapital

How do you amplify output without proportional effort?

AI-generated pass designs = labor leverage. Fan referrals = network leverage.

4
Value CaptureHIGHMargin

Are you capturing the value you create?

Platform takes 0%. Creator pays for infrastructure. Fan gets ownership.

1
Product-Market FitCRITICALTraction

Does demand pull product out of your hands?

NONE. Zero pilot creators. Zero fans minting. All projected.

3
DistributionHIGHCustomers

How do you reach those who need what you offer?

Creator communities + creator-to-creator referral

4
Snowball EffectHIGHCompounding

What creates compounding momentum?

Each pass holder is walking social proof. Fans recruit fans.

3
Network EffectsMEDIUMCommunity

Does value increase as participation grows?

More creators = more pass variety = more fan value. Marketplace potential.

2
MoatCRITICALAdvantage

How defensible is your position?

WEAK. No-code minting tools commoditizing. Design quality is temporary.

3
AntifragileHIGHResilience

Do you get stronger from chaos?

Web3 stigma forces better UX. Platform changes prove the thesis.

3

What do you know that others don't?

Fan engagement data across platforms. Creators can't get this elsewhere.

2
Pricing PowerHIGHMargin

Can you raise prices without losing customers?

UNKNOWN. Will creators pay $1,500/mo when free tools exist?

4
TimingHIGHPatience

When matters as much as what — is now the moment?

Post-NFT hype crash. Utility > speculation moment.

4
OptionalityHIGHFlexibility

Are you preserving future choices while acting today?

Service → productized → platform. Each stage opens the next.

3
CompoundingHIGHLeverage

Is the work you do today making tomorrow's work easier?

If retention data proves the model, each case study is berley for the next creator.

What This Reveals

PrettyMint scores 55/90. Strongest positions: Incentive Alignment and Value Capture — the structural logic is sound. Timing and Optionality score high because the post-hype utility window is real and the service-to-platform path is open. The three critical gaps demand immediate attention: PMF is zero (no pilot, no data), Moat is thin (commoditizing tools), and Cash Flow is burning toward a hard deadline. Everything else is theory until one pilot creator produces retention evidence.

CRITICAL: 3HIGH: 14MEDIUM: 1

Strongest

  • Incentive Alignment — creator and fan goals converge
  • Value Capture — platform-free model keeps margin with the creator
  • Timing — utility moment follows hype crash
  • Optionality — each stage funds the next

Critical Gaps

  • PMF — no pilot, no demand signal, all projected
  • Moat — no-code tools commoditizing the core offering
  • Cash Flow — $600/mo burn with $0 revenue, M5 break-even

Context

Questions

Which CRITICAL principle would kill PrettyMint fastest if it stays unresolved past M3?

  • If no-code minting tools reach parity, what does PrettyMint sell that a creator can't build alone in a weekend?
  • What is the smallest experiment that proves or kills the PMF assumption in 30 days?
  • If Timing is the highest conviction score, what does that mean for the burn rate — move faster or wait for better tools?