Marketplaces
What constitutes a rewarding exchange of value between two parties?
- What qualities/experiences are valued most?
- Why are they valued?
- Who has the strongest demand?
- What drives demand?
- What price will they pay?
- How do you build it?
Buyer Perspective
Expectation impacts experience.
Buyer's perspective of value in trading products and services:
- Cost
- Simplicity
- Speed
- Utility
- Capacity
- Social Signalling
Seller Perspective
Sellers's perspective of value:
- Effort vs Reward
- Pricing power
- Virality
- Stickiness
- Cost of supply