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Nike

swoosh.nike metaverse marketing and NFT trading.

Values

  1. Our business is change.
  2. We're on the offense. All the time.
  3. Perfect results count -- not a perfect process. Break the rules: fight the law.
  4. This is as much about battle as about business.
  5. Assume nothing.
  • Make sure people keep their promises.
  • Push yourselves, push others.
  • Stretch the possible.
  1. Live off the land.
  2. Your job isn't done until the job is done.
  3. Dangers
  • Bureaucracy
  • Personal ambition
  • Energy takers vs energy givers
  • Knowing our weaknesses
  • Don't get things on a platter
  1. It won't be pretty.
  2. If we do the right things, we'll make money damn near automatic.

Context

engineering