Crypto Wallet
Business Plan and Technical Spec for building a Crypto Wallet.
Business Plan
Value Proposition
- Develop a user-friendly, secure, and feature-rich web3 wallet that allows users to easily store, manage, and transact with their cryptocurrencies and digital assets
- Differentiate through an intuitive interface, robust security, cross-chain compatibility, and integration with popular DeFi protocols and dApps
Target Market
- Crypto enthusiasts, traders, and investors looking for a reliable and versatile web3 wallet
- Mainstream users new to crypto who need an accessible entry point to the web3 ecosystem
- Developers and projects seeking a wallet solution to integrate with their dApps
Revenue Model
- Freemium model with a free basic wallet and premium features for a subscription fee
- Earn transaction fees on swaps, fiat on-ramps, and other wallet transactions
- Monetize through partnerships, affiliate deals, and promoting selected tokens/NFTs
Go-to-Market Strategy
- Launch wallet with support for major chains like Ethereum, Polygon, BNB Chain, etc.
- Acquire users through content marketing, social media, community building, and referral programs
- Partner with key dApps, DeFi protocols, and chains for integrations and joint promotions
- Continuous improvement of UX and addition of new features based on user feedback
Financials (5-year projections)
- Total expenses: $10M (50% development, 30% marketing, 20% ops)
- Revenue: $50M ($20M subscriptions, $20M fees, $10M partnerships)
- Net profit: $40M
- User growth: 100K in Y1 to 5M by Y5
Technical Spec
Wallet Type
- Non-custodial web3 wallet with key stored on user device
- Support major EVM and non-EVM chains
Tech Stack
- Front-end: React, TypeScript, Ethers.js, Wagmi
- Smart contracts: Solidity
- Backend: Node.js
- DB: PostgreSQL
- Hosting: AWS
Key Features
- Create/import wallet with seed phrase
- Token and NFT dashboard
- Send/receive tokens and NFTs
- Transaction history and notifications
- Contact book and ENS support
- Swap tokens via DEX aggregators
- Fiat on-ramp and off-ramp
- Staking and DeFi integrations
- WalletConnect and dApp browser
- Biometric and 2FA security
Security
- Secure key storage using encryption
- Biometric and 2FA authentication
- Code audits and penetration testing
- Bug bounty program
- User security education
Roadmap
- Q1: Wallet MVP on Ethereum with basic features
- Q2: Add support for BNB Chain, Polygon, Solana
- Q3: Integrate DEX swaps, fiat on-ramp, staking
- Q4: Launch subscription plan with premium features
- Q5+: Continuous improvement and expansion to more chains/dApps
In summary, this business plan outlines a freemium web3 wallet that combines robust security, an intuitive UX, and powerful features to attract both crypto natives and mainstream users. The technical spec lays out a cross-platform, non-custodial wallet architecture with integrations into major chains and dApps. With a focused go-to-market strategy and continuous innovation, this web3 wallet can capture a significant user base and revenue in the rapidly growing web3 ecosystem.