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The Everything App

Software is converging on the everything app, but that won't be possible without a deep connection with hardware.

Business Plan

Business Plan and Technical Spec for building a Crypto Wallet.

Value Proposition

  • Develop a user-friendly, secure, and feature-rich web3 wallet that allows users to easily store, manage, and transact with their cryptocurrencies and digital assets
  • Differentiate through an intuitive interface, robust security, cross-chain compatibility, and integration with popular DeFi protocols and dApps

Target Market

  • Crypto enthusiasts, traders, and investors looking for a reliable and versatile web3 wallet
  • Mainstream users new to crypto who need an accessible entry point to the web3 ecosystem
  • Developers and projects seeking a wallet solution to integrate with their dApps

Revenue Model

  • Freemium model with a free basic wallet and premium features for a subscription fee
  • Earn transaction fees on swaps, fiat on-ramps, and other wallet transactions
  • Monetize through partnerships, affiliate deals, and promoting selected tokens/NFTs

Go-to-Market Strategy

  • Launch wallet with support for major chains like Ethereum, Polygon, BNB Chain, etc.
  • Acquire users through content marketing, social media, community building, and referral programs
  • Partner with key dApps, DeFi protocols, and chains for integrations and joint promotions
  • Continuous improvement of UX and addition of new features based on user feedback

Financials (5-year projections)

  • Total expenses: $10M (50% development, 30% marketing, 20% ops)
  • Revenue: $50M ($20M subscriptions, $20M fees, $10M partnerships)
  • Net profit: $40M
  • User growth: 100K in Y1 to 5M by Y5

Technical Spec

Wallet Type

  • Non-custodial web3 wallet with key stored on user device
  • Support major EVM and non-EVM chains

Tech Stack

  • Front-end: React, TypeScript, Ethers.js, Wagmi
  • Smart contracts: Solidity
  • Backend: Node.js
  • DB: PostgreSQL
  • Hosting: AWS

Key Features

  • Create/import wallet with seed phrase
  • Token and NFT dashboard
  • Send/receive tokens and NFTs
  • Transaction history and notifications
  • Contact book and ENS support
  • Swap tokens via DEX aggregators
  • Fiat on-ramp and off-ramp
  • Staking and DeFi integrations
  • WalletConnect and dApp browser
  • Biometric and 2FA security

Security

  • Secure key storage using encryption
  • Biometric and 2FA authentication
  • Code audits and penetration testing
  • Bug bounty program
  • User security education

Roadmap

  • Q1: Wallet MVP on Ethereum with basic features
  • Q2: Add support for BNB Chain, Polygon, Solana
  • Q3: Integrate DEX swaps, fiat on-ramp, staking
  • Q4: Launch subscription plan with premium features
  • Q5+: Continuous improvement and expansion to more chains/dApps

In summary, this business plan outlines a freemium web3 wallet that combines robust security, an intuitive UX, and powerful features to attract both crypto natives and mainstream users. The technical spec lays out a cross-platform, non-custodial wallet architecture with integrations into major chains and dApps. With a focused go-to-market strategy and continuous innovation, this web3 wallet can capture a significant user base and revenue in the rapidly growing web3 ecosystem.

Research

payment app

Solana Trading Bot