Community Building Software
Community coordination tools.
Critical component to building crypto communities. General consensus is that products are not suited to demands.
Schema
Marketplace
- Discord
- Discourse
- Telegram
Discord
How do you get the most out of Discord?
Create value with conversation to build a community
The antidote to misalignment of intention is open and unstructured conversation to recognise and work through tough problems.
Features
The stage function allows for FOCUS groups to work together while other people observe silently.
PROJECT/EXPERT groups (larger audiences) should create channels to co-ordinate action.
LEARNING groups (entire community) can watch, listen, and ask questions to get up to speed.
Audience
Better suited for B2C businesses better than B2B since it's a casual platform originally meant for gamers.
Profile: Younger, "geeky" audiences tend to use Discord more than older, less tech-familiar groups.
Funnel stage: Customers nearer the bottom of the marketing funnel: people who already know your organization and product.
Message archiving. If you plan on including a knowledge base in your community, Discord lets you search all of your server's previous messages regardless of how many you have. (Slack limits the number of previous messages that free users can see.)
Audio and video capabilities. Discord's signature feature is its voice and video chatting, which could serve some communities better than others.
Threading capabilities. Discord has a thread feature, but those threads eventually archive themselves. You'll need to use Slack for permanent threads.
NFT/crypto support: Discord recently considered adding NFT and cryptocurrency features, which could be positive or negative, depending on your stance.
API
You can create a discord application to use discord as a provider in NextAuth which can also be used to tokengate your community with NFTs.
It is possible, but not recommended, to use the same Discord Application for both development and production.
Discourse
Telegram
What advantages over other platforms?
Tends to use by scams?