Content Strategy
What routine checks and balances needs to be setup to manage this process optimally?
Content Modeling
A fancy website design is not enough. A strong definition of content types, attributes, and relationships enables people and systems to desired outcomes for an omnichannel content strategy.
A well architected content model is antifragile, and capaable of withstanding disruptive website redesign and enable potential customers to discover your value proposition without using your website.
Don't conflate your content model to mirror your design system, protect the semantic value and contextual structure of the content strategy at all times.
Always check if a heading or paragraph is meaningful on it's own without context a related article.
Current State
Problems
Obstacles
Opportunties
Decisions
Tools
What are best of breed tools that match jobs to be done?
Schema
What are related concepts to master?
Links
What useful education resources are available?